Color Palette
Color Palette
Primary Color
Alamance Community College's primary colors consist of Golden Yellow, Navy Blue and White.
Primary colors are the benchmark of a brand’s identity, serving as the foundation upon which all design elements are built. When consistently applied across all marketing materials, primary colors become synonymous with the brand itself, enhancing brand recall and trust among consumers.
Navy Blue
CMYK 93, 63, 0, 73 RGB 5, 25, 68 HEX #051944
Golden Yellow
CMYK 93,28,89,0 RGB 255,184,29 HEX #ffb81d
Secondary Colors
ACC’s secondary color palette consisit of a blue, and light blue. This expands upon our primary brand colors, providing additional flexibility and visual interest across communications. These colors are intentionally selected to complement the primary palette while maintaining alignment with ACC’s overall look and feel.
Secondary colors play an important role in enhancing the brand’s visual system. While primary colors establish recognition and consistency, secondary colors add depth, contrast, and variety—allowing for more dynamic and engaging designs.
Used thoughtfully, secondary colors can help highlight key information, organize content, and support storytelling across platforms.
Blue
CMYK 10, 60, 0, 0 RGB 0, 102, 179 HEX #0066b3
Light Blue
CMYK 39, 15, 0, 9 RGB 141, 199, 233 HEX #8dc7e9
White
RGB 255 255 255 CMYK 0 0 0 0 HEX #FFFFFF