Naming Policy

Alamance Community College (ACC) seeks to recognize the efforts and contributions of individuals, families, organizations, foundations or corporations by the naming of buildings, portions of buildings, rooms, and other spaces and features on campus.  This policy establishes a uniform and consistent procedure to gain approval and to record these namings.

The primary intent of the naming process is to allow ACC to recognize significant contributions of all kinds by naming physical property, if the donor desires such recognition.

Purpose

This policy serves as a guideline for the ACC Board of Trustees, the Alamance Community College Foundation (ACC Foundation) Board of Directors, other volunteers and college employees who are involved in the solicitation of donations. It is established to assure consistency, fairness, fitting recognition and good value in exchange for the honor of name association with a physical aspect of ACC.

Responsibility for Raising Funds

The ACC Board of Trustees and the ACC President have the responsibility to ensure that the mission of the college is met. To successfully carry out the mission, the ACC President or his/her designee may oversee the solicitation of public and private funds. Such efforts will be coordinated through the Office of Institutional Advancement.

Naming Tributes

Two circumstances may give rise to a naming tribute:

  1.  Naming in Recognition of Distinguished Service may honor a gift of time or talent that has had a significant positive impact on the college over an extended period of years. Such honor will typically be recommended no less than three years following the end of the individual’s service to the College. The ACC President, or a committee appointed by the ACC President, is charged with determining whether the person proposed is worthy of the honor, as well as the degree of internal and external support for the proposed naming, prior to submitting to the ACC Board of Trustees, via the Buildings and Grounds Committee, for approval.
  2.  Provision of a monetary gift appropriate to the facility or physical aspect being named. (See Giving Levels section)

Donor Rights and Responsibilities

Donors to be honored with naming opportunities may reflect individuals, families, organizations, foundations or corporations.

  1.  Naming recognition should enhance the reputation and prestige of the College and the donor. The ACC Board of Trustees reserve the right to withdraw the privilege of name association should future acts and circumstances warrant.
  2.  The donor has up to five years to fulfill the naming rights pledge.
  3.  It is the responsibility of individuals negotiating on behalf of the college to advise potential benefactors that a gift may be recognized by naming, subject to approvals and decisions consistent with this policy.
  4.  In all cases, a signed agreement with the donor should be sought that details the gift’s purpose, payment schedule (where appropriate), acknowledgement and naming opportunities, fund management and other relevant details.

Giving Levels

Giving levels for the naming of physical property should be established through consultation among the Buildings and Grounds Committee of the ACC Board of Trustees, the ACC Foundation Executive Committee and the ACC President and/or his or her designee. All naming recommendations proposals will be brought to the Buildings and Grounds Committee of the ACC Board of Trustees by the ACC President or his/her designee and voted on. Naming decisions involving gifts in excess of $750,000 and those recognizing distinguished service require a vote of the ACC Board of Trustees. Naming decisions involving gifts of $750,000 or less will be reviewed with the ACC Board of Trustees, but do not require a vote.

General guidelines for naming new construction include:

Naming Opportunities Gift Minimums
New building $2.5 million
Entrance hall or lobby $500,000
Suite (i.e., the Foundation suite) $500,000
Classroom or lab $250,000
Conference room $100,000
Exterior features (garden, fountain, etc.) $100,000
Other 51% of the cost of construction

General guidelines for naming existing construction include:

Naming Opportunities Gift Minimums
Building $1 million
Entrance hall, lobby, center, etc. $250,000
Lab, suite, conference room $50,000
Classroom $25,000

The guidelines will be reviewed periodically by the Buildings and Grounds Committee of the ACC Board of Trustees, the ACC Foundation Executive Committee and the ACC President and / or his or her designee. The donor and the ACC President or his / her designee will jointly decide how funds donated are directed, invested and spent, with the donor having ultimate authority if the gift is within the mission of ACC and the ACC Foundation as established by the ACC Board of Trustees and the ACC Foundation Board of Directors.

Other Provisions

  1.  Where a building or physical aspect has been named, the college will continue to use the name so long as the building, part or facility remains in use and serves its original function, unless otherwise stipulated as the time of gift acceptance. If a named facility is destroyed due to forces of nature or when the use of a building, room or facility is changed such that it must be demolished, substantially renovated or rebuilt, the Buildings and Grounds Committee, following the guidelines provided in the Giving Levels section, may name another comparable room or facility for the original donor or honoree.
  2.  The ACC President, in consultation with the donor, the ACC Board of Trustees or the Buildings and Grounds Committee of the ACC Board of Trustees, the ACC Foundation Board of Directors and or other appropriate parties shall make decisions related to naming, including but not limited to the following: public announcements, physical markers and care and maintenance of the physical markers.
  3.  Commitments made prior to adoption of this policy shall be honored.

 

Approved by Board of Trustees April 14, 2014

(This policy replaces Philanthropy at Alamance Community College and Naming Policy, which was adopted November 13, 2006.)